It’s the age of the mobile and while you’ve read enough about “mobile first”, it’s time to take some action and get that mobile app for your business, your online forum, for your local business, or even for your blog. Mobile apps don’t have to be a matter of thousands of dollars invested. It could be as simple as signing up for just the right mobile app builder and get going.
Here are a 5 Tools To Build Your Own Mobile App:
With over 1 million mobile apps already created on the platform, Como is one of the most popular mobile app builders out there. Whether you want to dabble with mobile commerce, coupons, loyalty programs, online scheduling, and table reservations.
You also get myriad ways to promote your app with about pages, click-to-call, collections, catalogs, events, user reviews, and more.
See Como’s app gallery to get inspired.
You want to know how easy it is to build an app? Put the URL of your website on AppMachine and get a mobile app, in minutes. We should warn you that you’d still have to customize the output a bit but making your app can be as easy as that. AppMachine comes with 35+ pre-coded “building blocks” to make your app building as easy as drag and drop.
TheAppBuilder takes a dual approach to DIY mobile app development as in you can either use the online toolkit to produce your own mobile app or take the help of TheAppBuilder’s staff to get your mobile app designed. TheAppBuilder gives you a “Sandbox” style credentials to allow multiple users, client access, and customization.
GoodBarber allows you to build iOS and Android apps giving you complete customization options for you to tweak every inane detail. Loaded with preset templates, more than 600 Google Fonts, and beautiful icons, your mobile app for business is as easy as typing out an email.
Recently acquired by Infinite Monkeys, AppMakr is a mobile app builder you can use with no coding experience. Create as many apps as you want and include features that work for your business including video streaming, push notifications, in-app shopping, events calendars, and a lot more.
Pick one service and out with the app now.
Do you know of any good app builders we didn’t mention? Let us know.
In business, you’d need a lot more than just a business set up, a logo, a website, and fancy corporate identity.
You need a lot of customers and you need them fast. The one thing you don’t have is time. Plus, it is time that your customers also fall short off.
As Gary Vaynerchuck puts it, we are in the middle of a humongous cultural shift. Since there’s a ridiculous rise of entrepreneurs, and the sheer audacity (not to mention scale) of new businesses starting out, you’d just have to sell harder, faster, and better.
You need speed when it comes to getting your customers and you’d also need “depth” or “retention capacity” to keep your customers long enough.
Here’s how you do it:
The real hustle
Nothing works better than the good, old real hustle – you know the kind of thing when you’d actually “ask” for what you want. Of course, social selling urges you to put value up front and do things, and create a community. All that is fine, and you’d do it of course.
Creating communities takes time. You just don’t have enough of it right now.
- Sell new services or products to existing customers.
- Ask for referrals.
None of the blogging, social media, email marketing, and paid ads would work as well as those two points above.
This is where your party should begin.
Social Carpet Bombing
Most of that cultural shift mentioned above happened thanks to social media. You now have billions of people collectively lounging on social and you’d obviously need a solid presence there. You’d need social media to get clients and then you’d need a way to manage your networks (Use HootSuite to manage your social networks, enough said).
Digging through LinkedIn
Hit up every person you know on LinkedIn (and your second degree connections too) and send out an email like this:
We both know each other [however you know each other] and it’s been a while since I pinged you.
How is business?
You know that I run a web design agency [or whatever it is that you do] and I am looking to bring clients on board.
- Would you be interested in a redesign of your website? Includes responsive design, Search optimization, speeding up your website, and tweaking your website for maximum conversions.
- Would you know anyone in your network who would be interested in these services? I’d owe you one if you can introduce me to prospects.
I look forward to hear from you.
Boost Posts on Facebook
Facebook is dead for free loaders. That’s official and there’s a massive decline in the number of your “actual” fans who’d get to see your updates. Give Facebook what it wants and it’d reward you with what you want.
- Research your audience and target the right demographics, interests, behaviors, and geographic locale you want to target.
- Pick up some of your best blog posts, create a custom image with Canva or any of these 9 design tools for non-graphic designers, and set it up on Facebook to boost it.
- Let the traffic roll in. More relevant traffic is better business for you.
Engage and Warble on Twitter
Twitter is terrific for business, and it delivers if you know what to do with it.
• Share your content.
• Share others’ content (even that of your competition, if you have the guts)
• Engage and get into some real conversations.
• Make some real relationships. Your selling can wait.
Use Twitter itself for searching your way into conversations and influencers. Alternatively, use FollowerWonk, HootSuite or Warble
Do paid Advertising, the right way
“PPC is expensive”
“Google Adwords is not for us”
“We’ll do blogging so we don’t have to spend a penny”
Do those statements ring a bell? Paid ads on the Internet are the single biggest and the grandest opportunity for small businesses ever.
With PPC (across channels and platforms):
- You pay only when your ads show up.
- You get to decide how much you’d like to spend with no minimums.
- It’s possible to hyper target geographic locations (including cities and countries)
- You can stop and start campaigns. You can change bids the middle of campaigns.
- You can diversify across Google Adwords, Facebook Advertising, and Bing Ads.
Read the following books:
Ultimate Guide to Pay-Per-Click Advertising (Ultimate Series)
80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More
Ultimate Guide to Google AdWords: How to Access 1 Billion People in 10 Minutes (Ultimate Series)
Get into Media buying
Media buying is a great way to buy traffic. Choose to negotiate your way into lucrative media buying deals all by yourself or choose to take the much more easier and almost automated media-buying route using tools such as BuySellAds.
Instead of waiting for your blog to latch on traffic, spend years mastering SEO, or wait forever to let your social networks work for you, leverage traffic that other websites or blogs relevant to your niche have already worked on for years.