Why Use Email Marketing?

There’s a lot of bullshit marketing advice out there and I am worried that you are spending way too much time reading that same advice and wasting away even more time before you end up working every day in a way that makes a difference to your business. Forget blogging, SEO, social media, PPC, and … Read more

Email Marketing Stats: Are You Still Doing Small Stuff?

You heard that you should grow your list. It’s repetitive, and it feels like a rallying cry Internet-wide. Marketers, Smart businesses, bloggers, and online publishers — they all swear by email marketing. Why? What’s so sexy about the “un-sexy” email? I used to tell everyone who cares to listen that email marketing is like the … Read more