by Ashwin Satyanarayana | Nov 20, 2024 | Marketing Automation
It’s no secret that marketing automation is the way to go. With the number of marketing automation tools available at your fingertips, it’s almost a sin not to use some of these for your business. Note: Some marketing automation tools go into...
by Ashwin Satyanarayana | Dec 18, 2017 | Digital Marketing
Marketing automation mistakes spoil all the fun. Imagine your business working by itself (almost)? Which business doesn’t want that? You started your business with the thought that you’ll make money, streamline your business operations, and bring in some sort of...
by Ashwin Satyanarayana | Oct 13, 2017 | Marketing Automation
Most myths are useless. Some of them hurt. Marketing automation myths are no different. A Salesforce State of Marketing report pegs that over 67% of marketing leaders currently use a marketing automation platform (thank you Jordie Van Rijn of Email Monday for that)....
by Ashwin Satyanarayana | Jun 16, 2017 | Marketing Automation
Clay Collins, founder of Leadpages, wrote about The Centre Thesis, he dwells on the future of marketing technology. He writes: “In a lot of ways, traditional all-in-one marketing software is on a collision course (albeit a long one) with irrelevance.Five years ago,...