by Ashwin Satyanarayana | May 12, 2021 | Analytics
As a full-time marketer managing campaigns for clients and for our own business, I depend on numbers, statistics, analytics, and data to make decisions. Marketing data comes in from various sources. You’d use Google Analytics almost by default but you’d...
by Ashwin Satyanarayana | Oct 25, 2015 | Analytics
While all that spam in Google Analytics isn’t helping, we already suffer information overload. As entrepreneurs and marketers, we do need data, analytics, stats, and references to base our decisions on. We need to do what we can to point exact areas of improvement on...
