Setting up PPC campaigns

Evergreen PPC Campaigns: Bread & Butter

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Ever considered running evergreen PPC campaigns (budgets permitting, of course)? There isn’t a business that’d like leads and sales coming in only during parts of the year (even seasonal businesses wish that their business wasn’t seasonal). You want your leads and sales pouring in, every day, each month, throughout the year, forever and ever. Evergreen … Read more

Facebook Ad Campaign Setup: Here’s How You Do it Right

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Whether you use Facebook ads, Google Adwords, or any other traffic sources, it’s imperative that you plan your campaigns the right way. If you don’t, you lose money. You’ll call it an experiment. You won’t get anything from it. You did hear that more than 98% of all ad spend is wasting, didn’t you? It’s … Read more