by Ashwin Satyanarayana | Dec 17, 2018 | Email Marketing
You do know how irritating it can be when you already purchased something online and you continue to get emails to buy, upgrade, or to subscribe? When businesses do this, it shows that they don’t care. They don’t respect you enough. That they didn’t...
by Ashwin Satyanarayana | Aug 22, 2018 | Email Marketing
For a long time now, I’ve been a believer in sending out plain text emails. Fancy HTML emails with images and other paraphernalia is not my thing. When I say Create Stunning Emails, my emphasis is both on design and results. HTML emails are like unnecessary fat —...
by Ashwin Satyanarayana | Aug 20, 2018 | Email Marketing
TL; DR Quick question: When it comes to email marketing, should you use Plain text Vs HTML emails? What should you use, and why? Answer: Mostly plain text. Sometimes HTML (always optional). I no longer have the time or the patience to convince clients when they come...
by Ashwin Satyanarayana | Jul 9, 2018 | Email Marketing, Marketing Automation
You got to love LeadPages and Drip Combo. Leadpages is a landing page builder and Drip is an email marketing automation tool. Together, they form the backend of your sales funnels — and that’s something you’d absolutely need to generate leads, nurture leads, and...
by Ashwin Satyanarayana | May 9, 2018 | Email Marketing
Why a post on email marketing mistakes? Because chances are that you are doing every mistake in the book, as you read this (I know as I am doing it too). Email Marketing Is still effective, the use is on the rise, and it’s still the de facto mode of communication. As...
by Ashwin Satyanarayana | May 7, 2018 | Email Marketing, Marketing Automation
Your website should normally be the first destination to help you start generating leads. It so happens that the importance of your website — as far as generating leads is concerned — is almost always overlooked. Most business websites aren’t even designed...
