Last year (2021), I remember a series of striking conversations with several awesome folks on LinkedIn. What started off as a simple response to one comment on LinkedIn led to a series of conversations with several folks on LinkedIn (almost all of them were strangers). I got pumped. I was motivated. I was moved. I … Read more
Wondering what Social Media Flexing is? Social media flexing is the overt “showing off” or maybe “subtle showing” off that happens all the time on social media. I bet 80% to 90% of your social media feed is all but social flexing. What was once “keeping up with the joneses” now turned into a large … Read more
Want to boost social media reach for your business? Do you want to do more with social but didn’t know how to? Want to know — in a single post — what you could do to make social media work for your business? This is a good start. Look for “social media statistics” and it … Read more
Earlier, I established that Facebook Messenger is a powerful platform that you shouldn’t overlook and that you can benefit from the sheer reach and engagement of such a platform. With more than 1 billion plus users and counting — and given that almost everyone is on the messenger platform — your Facebook messenger chatbot invariably … Read more
Note: This “Social Media ROI” post is a guest blog post by Michael Deane — the editor of Qeedle. He has been working in digital marketing for over a decade – has managed teams large and small, and still sees every working day as another way to be creative and drive leads and sales. Why … Read more
First things first: Social Marketing is not like marketing elsewhere. If you are on social media, treat it like your chance to build your network, make an impact, provide value at scale, and make new connections easily. Social media is not for you to sell anything. Whatever you do, please don’t get your social media … Read more
So, you know that social media is big. You use social media. You are probably active. You took the pain of setting up your social media accounts for yourself (personal branding?) and for your business. Now, you strive to keep your social media accounts active. You go all out to make sure that you are … Read more
Do you really need social media tools? Oh yes, you do. Social media is big but we all know how it sucks time out of your already busy schedule. Organic marketing doesn’t directly contribute to your ROI (but it does so indirectly and is one of the major parts of the what I call as … Read more
Chances are that your social media strategy is completely wrong. Social Media lets every business communicate, relate, and build a network of passionate customers. Most businesses, however, are too busy “wasting time” or “resisting it”. You don’t have to like “Social media” to make it work for you, or your business. No one cares whether … Read more