How to Connect Mailchimp and Unbounce

by Ashwin Satyanarayana | May 13, 2022 | Apps

Learn how to connect Mailchimp and Unbounce and you are on your way to deploy landing pages, connected to email marketing. It’s the start of your sales funnels. If and when you do this, you are already ahead of several businesses. Using landing pages and email...

Business Blogging Basics Revisited: You are Overcomplicating It

by Ashwin Satyanarayana | May 11, 2022 | Content Marketing

Another business blogging basics post? Am I out of my mind? No, I am not. But several solo business owners, content creators, businesses (all sizes), marketers, and even those that call themselves “content marketers”, “content strategists”, or “insert any fancy...

How to Do Good Webinars [ + Why Most Webinars Suck. User POV]

by Ashwin Satyanarayana | May 9, 2022 | Video

How to do Good webinars or handle webinars the right way, you ask? TL;DR: Be human. Provide value. Period.  I subconsciously tuned myself out for webinars of any kind, by almost any brand — with the exception of brands like Leadpages, Demio (on the topic of...

Is Social Media a Waste of Time for Business?

by Ashwin Satyanarayana | May 6, 2022 | Social Media

The big question: Is social media a waste of time for business? It’s a tricky question to answer. Being active on social media definitely helps grow your business, give your brand a solid social (and web) presence, improves your personal branding, allows you to...

Monetizing Newsletters: 3 Proven, High-Impact, and Personalized Ways

by Ashwin Satyanarayana | May 2, 2022 | Content Creators

Monetizing newsletters? Just how do you do it? Between Affiliate Marketing and Sponsorships, which is a better way to go about it?  First, the primary purpose of your newsletter should be to enhance your personal branding (brownie points for everything else you...