by Ashwin Satyanarayana | Dec 10, 2021 | Analytics
Wondering how to use Databox? Let’s get to “Why” first… What’s the traffic to my website looking like? Go to Google Analytics and login. What is my website and/or blog performing on search engines like Google? Go to Google Search Console...
by Ashwin Satyanarayana | May 12, 2021 | Analytics
As a full-time marketer managing campaigns for clients and for our own business, I depend on numbers, statistics, analytics, and data to make decisions. Marketing data comes in from various sources. You’d use Google Analytics almost by default but you’d...
by Ashwin Satyanarayana | Oct 28, 2020 | Analytics
“We’re entering a new world in which data may be more important than software.” – Tim O’Reilly, founder, O’Reilly Media. Whether you are an affiliate, a business owner, or an agency, moving towards data-driven decision making isn’t something fancy; it’s only the move...
by Ashwin Satyanarayana | Oct 14, 2019 | Analytics
Don’t keep score — with respect to business, relationships, wealth, or just how many tacos or burritos you can swallow in one sitting? Keeping score only makes you miserable. It pushes you to chase invisible ghosts. You’ll only exhaust yourself one day and...
by Ashwin Satyanarayana | May 15, 2019 | Analytics
Before you get to understand anything about MonsterInsights — a powerful Google Analytics plugin for Woocommerce — you should take a few steps back. We’ve already established that if you have a website, it should be connected to Google Analytics. Running...
by Ashwin Satyanarayana | Oct 25, 2015 | Analytics
While all that spam in Google Analytics isn’t helping, we already suffer information overload. As entrepreneurs and marketers, we do need data, analytics, stats, and references to base our decisions on. We need to do what we can to point exact areas of improvement on...