MailChimp can teach you a thing or two about business, branding, and marketing. Why not? It does well for itself. We could learn from it. If you could, you’d be able to pick lessons from absolutely anything in your life. Your own experiences, from others, from the single-minded pursuit of an ant, the slyness of … Read more
Build subscriber lists and you’ll make more money than you thought. Do you have a list of your customers? If I asked you right away, do you have ways to build subscriber lists? Despite the push, many businesses don’t do it. New. Shiny. Revolutionary. Fancy We always want the next best thing. We watch out … Read more
Exactly 1 out of 143 clients in the last 3 years have bothered with email marketing A/B testing. It’s not surprising since many clients don’t even have “absolutely anything to do” with email marketing itself. I mean, who the heck bothers with the old and boring email marketing when there are really hot social media … Read more
If you thought email marketing is dead (in this day and age of raging social media use), you are wrong. Psssst….Here’s a secret: If you — for a moment — step out of the crowded Internet pathways of the United States, United Kingdom, Australia, and all the other developed nations, Email Is not even Born. … Read more