by Ashwin Satyanarayana | Aug 20, 2018 | Email Marketing
TL; DR Quick question: When it comes to email marketing, should you use Plain text Vs HTML emails? What should you use, and why? Answer: Mostly plain text. Sometimes HTML (always optional). I no longer have the time or the patience to convince clients when they come...
by Ashwin Satyanarayana | Aug 17, 2018 | Video
Why vertical videos, you ask? Coz’ they are big now. You can debate Vertical Videos Vs Horizontal Video all you want, but it’s time to notice the vertical elephant in the room. Vertical videos are all the rage now and there are platforms like TikTok, YouTube...
by Ashwin Satyanarayana | Aug 14, 2018 | Lead Generation
The usual song-and-dance about ads and clicks, Inbound marketing, blogging, and email marketing is all good, but it lacks in something that’s critical for the very fabric of humanity. Personal touch. We are humans. We connect in person, or at least with voice. Bring...
by Ashwin Satyanarayana | Aug 8, 2018 | Apps
This Crello review isn’t paid for. It’s been written because you can seriously benefit from it. Seriously, what are we doing with text when more than 50% of our brain processes visuals? People remember 80% of what they see. We follow directions 323%...
by Ashwin Satyanarayana | Aug 6, 2018 | Lead Generation
Most businesses want sales, revenue, and profits. That’s exactly what a business should aim for. Without focus on lead generation, however, you won’t make it. Just not so soon. Just not the way you seem to think that because it’s the “online medium”, things are...
