When you use templates, you don’t have to start from scratch, you have a sense of direction as far as the design is concerned, and you’ll be able to make use of the time saved to do more important things when it comes to your campaigns.
Here are 3 awesome sources for your Unbounce templates. Let’s dig right in:
After you choose your design, make necessary changes (swap out the logo, add your own images or pick images from Unbounce’s Integration with UnSplash, change the fonts, and style the buttons) and publish.
This Kartra Review (check the video) reveals how Kartra works and whether or not it’s a good fit for your business. Is it good enough for you to create your landing pages? Does it reveal itself to be a good-enough sales funnel builder to help you generate leads and make sales happen?
How does it fare? Is it easy enough to use? Does it make it possible for you to building landing pages fast and integrate with the tools of your choice?
Watch the video to find out how it plays out and how it compares with Unbounce — the big daddy of Landing page builders.
Kartra, unlike Convertri, is a capable landing page builder by itself and it seems positioned for businesses that provide services or for those entrepreneurs interested in coaching, consulting, or to allow bookings or appointments through their websites, landing pages, or sales funnels.
Although Kartra seems like a decent landing page builder, there are a few things lacking:
Kartra page builder is slower than that of Unbounce.
Chances are that you’d only be able to invest in one landing page builder at any given time and you’d need a fast, capable, efficient, and easy-to-use landing page builder that also allows you to do split testing (A/B testing), collect leads, get lead notifications, and then integrate with popular email marketing service providers such as Drip, MailChimp, and others.
Unbounce, with its vast pool of integrations and feature set — not to mention other tools such as status bars and exit-intent pop-ups — is still the best landing page builder in town.
So, with Unbounce Vs Convertri? Which one is better? Hard to tell. Easy enough if we dig deeper, eh?
The battle is on with the landing page builders and we see new landing page builders enter the market (almost on a weekly basis, if not sooner).
While Unbounce has been around for a while and has gradually improved to be the best landing page builder in the market today, Convertri is a rather new landing page builder or sales funnel builder that helps you create sales funnels fast.
Unbounce has been, is, and will be a landing page building tool that’ll be hard to beat. It’s one of the oldest, most feature-loaded, and extremely capable landing page builder which has everything you’d ever need as far as landing pages and sales funnels go.
Maybe it’s because the folks at Unbounce have been around for a long time to know exactly what their customers want. Or perhaps it’s the fact that Unbounce has always been a capable piece of software from the start.
With an exceptionally robust PPDD (pixel perfect Drag and Drop) landing page build canvas, you can virtually drag and drop elements anywhere on your sales pages, landing pages, and sales funnel pages.
You’d understand the value of being able to “drag and drop anywhere” when you need the freedom to do that but you’d not be able to when it comes to a few landing page builders (like Clickfunnels doesn’t give you that kind of creative freedom, for instance).
When you need the freedom to move text boxes, images, forms, and boxes around, you’ll be displeased with just how hard some landing page builders make it for you.
Sometimes you’d need to place your elements anywhere on the page (like the logo in the middle of a section, extend the image beyond the borders of a section, etc.).
If you’d prefer to use your own images rather than the stock ones we provide, you can upload your own creations to your Unbounce Media Library and sort them by creation date, name, or file size so you’ll never lose your sweet images, ever.
Use any of those images and add them to your pages, blazing fast.
How to Build Sales Funnels With Unbounce
A lot of people think that Unbounce can only be used for single landing pages and not full-fledged sales funnels (essentially a set of landing pages connected together in a sequence or daisy-chained together).
For that reason, many folks usually go around to shop for sales funnels builders like Kartra, Convertri, and Clickfunnels.
You can build multiple landing pages, sales funnels, and a daisy-chained set of landing pages complete with thank you pages, upsell pages, cross sell pages, and even e-commerce checkout pages (I won’t recommend this).
You can also move the data that your visitors might fill on the opt-in page (the first page of your sales funnel) to other pages further down the funnel by using the “Post form data to a URL” option.
Or you can have form confirmation dialogs, go to some other URL, show an alert message on each page, or open the URL in a light box (and not a page).
Unbounce Integrations (virtually Unlimited)
Unbounce natively integrates with several tools, right out of the box. Recently, Unbounce got itself a separate tab for “integrations” as you build your pages.
For instance, you can connect your Unbounce pages with Mailchimp, Campaign Monitor, Aweber, ActiveCampaign, and others. Of course, Unbounce also integrates with other popular tools like Salesforce, Infusionsoft, Hubspot, and Marketo (you’ll need a premium account for that.
In an industry that’s already full of landing page builders, Convertri has its work cut out for it. Facing stiff competition from the likes of Unbounce, Leadpages, Landen, Clickfunnels, Instapage, Wishpond, and several others, Convertri has a steep hill to climb.
Having worked with Convertri for the last few weeks, I can confidently say that Convertri does have a chance. Given its pricing and the ease of use of the software itself, Convertri already beats Clickfunnels and Wishpond right out of the park.
As for the rest of the tools, it’s too soon for me to tell.
The Convertri Sales Funnels/Landing Page Builder
There are two kinds of landing page builders in this world. The ones that allow you to drag and drop elements “anywhere” on the canvas and the ones that are rigid and allow you to place elements only on rows and columns.
Both types of landing page builders have a role to play (and are built for certain kinds of audiences). Also, there are “good ones” and “not so good ones” for both the categories of landing page builders.
For Instance, LeadPages makes for a good case of rigid landing page design aiming for fast deployment (not too much tinkering there).
Clickfunnels is the “not so good” example of rigid landing page design where everything goes south.
Convertri’s landing page builder (the canvas) is decent enough. The builder is not “near perfect” like that of Unbounce, but it’s decent enough and you can design pretty much anything (but it’s more work than usual).
The Convertri Landing page/Sales funnel builder makes it easy for you to pick a template and start building your funnel right away. Change images, change the copy, move your elements around, and make changes to your elements as you wish.
You can change colors, element properties (like size, colors, position of the elements, etc.)
The fundamental building blocks of your landing pages and sales funnels with Unbounce and Leadpages are “sections”.
When you use Convertri, you don’t have “sections”. Instead, you use “panels”. Everything you put inside a panel is a section. You can then drag and move each of these sections as you want.
Not intuitive, but still works. Despite this weird little thing inside Convertri, it’s still better than Clickfunnels or Wishpond. Period.
A few things that Convertri scores with are the following (compared to Unbounce):
Facebook Comments (but I don’t like to add Facebook comments on a landing page. Basically, anything that distracts people on a page is a no-no for me).
Quizitri Quiz — add interactive quizzes on your page using this feature.
Countdown timer — this is a good one and Unbounce doesn’t have this feature (there are several workarounds to add Countdown timers to Unbounce pages and funnels though).
While Convertri’s UX/UI and ease of use isn’t on the same level as Unbounce or landing pages, it gets the work done.
Look for any more flexibility than what you see above and you won’t find it with Convertri.
With Convertri, while you can add your Images, there’s no direct integration with something like Unsplash and there’s no public (royalty-free stock photos gallery) either.
Convertri Actions & Triggers
One good thing going for Convertri is the “actions” tab on the menu. You can decide to make elements visible or invisible, or have a button show up after a visitor spends X time on your landing page.
On Convertri, you can choose to select page triggers (applicable for the whole page) or element triggers (applicable for a chosen element, like a button).
Forms are important. You’d actually not be able to building landing pages or sales funnels without forms. For such an important part of landing pages or sales funnels, Convertri seems to have given little thought to forms as such.
With Converti, the forms (or the type of forms) you’ll build are limited. At the outset, building forms with Convertri might look like an uphill climb for you.
Forms with HTML? Google Forms? Webinar JEO form? Doesn’t quite fit the bill for me. With a drag and drop builder, I’d expect forms to be native (and drag and drop as well).
How to Build Forms With Convertri?
Instead of choosing “forms from HTML code” or Google forms, you have options to help you build forms easily and quickly with Convertri (some options have workarounds and will involve extra work):
Use WPforms, build your actual forms easily, and drop the code inside Convertri. Or..
Use the “Layers” option inside Convertri to create a form (this is the easiest, by far).
How do Convertri Forms Compare with Unbounce Forms?
With Unbounce, You’d pick the “form” element and place your forms anywhere on your page. Or you’d use a lightbox and place your form in the lightbox.
Like, forms are an integral part of Unbounce (not including Exit Intent pop-ups, opt-in bars, etc., which are directly linked to your lead generation workflows).
Unbounce forms are quick to create (drag and drop), completely configurable, and also come up with options to choose as to what happens after a form is filled (form conversions).
For instance, you can choose to show your thank you page as soon as a form is filled. Or choose to lead visitors to another URL altogether. These are marked as form conversions.
Note: The thank you page (or the other URL of a page that you’ll lead visitors to) is marked as a conversion and you can add relevant pieces of tracking code such as Google Ads conversion code or Facebook Pixel Event code on those pages to track conversions.
Convertri has a few integrations natively built-in and it covers several popular services that you’ll most probably use. Last time I checked, here’s the complete list of integrations available with Convertri.
You can easily connect your Convertri sales funnels and pages with Facebook. If you have an e-commerce store built on Shopify, there’s a direct connection possible with Convertri, of course.
Convertri also connects with Drip, Markethero, Convert Kit, and Platform.ly (and that’s awesome).
Unbounce Vs Convertri: Pricing
There comes a time when you start paying attention to the tool itself and not the pricing. Between Unbounce Vs Convertri, pricing is a moot point.
Convertri pricing might look attractive, to start with, starting from $53 per month (paid annually). The pricing goes up to $166 per month for its most expensive plan. Monthly pricing is available too.
You’ll get the good stuff such as SSL, custom domains, free templates, and A/B testing for all plans. Depending on your plan, you’ll also get Dynamic Text Replacement as well.
Unbounce is priced similarly but with monthly billing options available. Unbounce starts from $99 per month and goes up to $499+ per month.
However, critical features such as Dynamic Text Replacement are available for all plans. You get higher traffic bandwidths, AMP-ready landing pages, client Sub-accounts, Limitless integrations, and an incredibly awesome support team when you go for Unbounce.
If and when you do, your landing pages aren’t designed well enough to convert. Or your landing pages don’t load fast. Or everything from design, images, copy, and the call to action isn’t working together to get you the results you want.
But here’s what you don’t want:
Hire designers and developers for landing pages (that’s just being stupid. Designers and developers aren’t marketers).
The need of the hour (the day, the year, and the year after that, and forever) is for you to create fast-loading, well-designed, minimalistic, and high-converting landing pages for your business (and you might have to develop several of those).
Here are the tools easiest, fastest, and absolutely kickass ways to create fast mobile landing pages:
Unbounce is my absolute favorite Landing page builder. The popular landing page builder comes with everything you need, starting with a truly pixel-perfect, and truly drag-and-drop landing page editor or builder. See the preview here.
With Unbounce, you don’t just drop items or elements into select themes (although you do have access to theme templates). You are not stuck with unmovable rows and columns.
The Unbounce drag-and-drop builder is truly a “drag-and-drop” builder. In essence, this means that you can practically grab an element (like an image) and place it anywhere on the canvas.
Unbounce integrates with MailChimp and several email marketing providers (so that you can send out autoresponders and email nurturing series as a part of your sales funnel). All that plus, Unbounce now allows you to build blazing fast AMP-ready landing pages to help boost your conversions.
With Unbounce, you also get access to Pop-ups and sticky bars (linked the same marketing workflow you’d build with your landing pages + email autoresponder workflows.
Leadpages allows you to build landing pages even faster than you can with Unbounce. This is possible because Leadpages mostly restricts your landing page design to one of several templates already available inside your Leadpages account.
With Leadpages, you don’t waste time. You don’t doodle. You don’t experiment. You won’t “play around” with your designs. The way Leadpages was designed, it’s not meant for creative expression as much as it’s meant for conversions.
Having launched Leadpages Website Builder recently, Leadpages is on a mission to take “overthinking” out of the equation. With Leadpages, you minimize the time spent on designing stuff and actually go get some leads and sales.
As you might already know, Leadpages also comes with Leadboxes, Lead links, Pop-ups, and Alert bars, and more. You also get built-in conversion guidance (LeadMeter) along with the possibility of publishing unlimited landing pages without limits on the number of pages or on bandwidth.
Perspective is a relatively new kid on the block — it’s promising.
Instead of going full steam ahead with bells, whistles, features, and a ton of features you might or might not use, Perspective is a mobile-optimized Landing page builder that has a strict focus on mobile-specific, responsive, simple, and beautiful landing pages and mobile marketing funnels.
With perspective, you get highly-optimized, well-designed, and focused sales funnels for practically any industry your business might be in.
Perspective helps you create targeted, focused, tight, and high-converting lead generation mobile funnels. Of course, you can connect your brand with this machine-line, laser-focused funnels with your subdomains while the entire funnels (and all pages therein) are hosted on Perspective’s servers.
Perspective also makes use of an intuitive, modern, and easy-to-use drag-and-drop landing page builder to allow you to design and edit your mobile landing pages or sales funnels.
What’s your favorite way to create blazing fast mobile landing pages?
Chances are that you are using MailChimp as your email service provider. It’s popular, and so I could almost guess. Integrating your Unbounce Landing Page(s) with MailChimp is one of the first things you should do to ensure that you collect all your leads in not only within Unbounce but also as a “list” within your MailChimp account.
If you’ve never done this before, please note that you’d have to create a list (or have a list ready to be integrated with Unbounce)
Unbounce natively integrates with MailChimp. Plus, it integrates with a few other Email Service Providers, marketing automation platforms, and also Zapier (which in turn helps you connect Unbounce with several other popular email service providers such as Drip, marketing apps, CRM systems, and more).
Be sure to have admin level access to your MailChimp account as you go about integrating your Unbounce landing pages with MailChimp.
You only have to Integrate your Unbounce account with MailChimp once. After doing so, Unbounce automatically helps you connect with one of those specific Mailchimp lists that you’d have created earlier
Once your Unbounce account and Mailchimp account are connected, you can:
Trigger autoresponders (Using MailChimp automation) to deliver lead magnets, coupons, or whatever it was that you promise on your Unbounce landing pages or coupons).
If you aren’t sending out autoresponders, welcome messages, or customer welcome sequences (and I wonder why you aren’t doing that yet?), you’ll at least have a list of people who’ve signed up on your Unbounce landing pages or pop-ups.
Use these lists (as CSV files downloaded from Unbounce or as MailChimp lists) to create Facebook audiences (by uploading these lists as custom audiences within Facebook). This is will be a crucial Facebook audience which you can include or exclude while launching Facebook ads (similarly applicable for Google Ads).