Ecommerce

Shopify Benchmarks In Analytics & Reporting: How It Works

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Shopify benchmarks In Analytics

Recently Shopify overhauled Shopify Analytics, Shopify store reporting, and eCommerce benchmarking (new). eCommerce benchmarks are the digital equivalent of “multiple moments of truth”. Traffic sources, visitor engagement metrics, Competitive growth metrics, order dynamics, session engagements, channel specific metrics, customer retention, device platform leading to revenue stats, and other eCommerce KPI are critical for eCommerce success. … Read more

Shopify QR Codes [Shopcodes]: Make Mobile Shopping Easier

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Shopify QR Codes

Have you heard of Shopcodes — Shopify’s own QR code system which enables mobile eCommerce? It’s time to get a box of crackers and sit down to “do that little thing” to help grow your eCommerce business or your Shopify store. When the Japanese Company Denso Wave first created QR codes (in 1994) to track … Read more

Top Shopify Apps For Shopping Cart Abandonment

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Top Shopify Cart Abandonment Apps

Imagine this: you spend hours putting your blog posts together, sharing your posts on social media day after day, or maybe you spend on Facebook ads and Google ads. Regardless of what you do to get potential customers to your website, you are already trudging along uphill with the monster reality of shopping cart abandonment. … Read more

9 SMS Marketing Apps for Shopify: Text Is King

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SMS Marketing Apps Shopify

SMS marketing for Shopify stores (or eCommerce and businesses in general) is the low hanging fruit everyone ignores. Did you know that Americans check their incoming SMS messages around 47 times per day? The age group between 18-24 checks their phones for messages at least 86 times per day. There are a lot more interesting … Read more

Shopify Collabs: Everything You Need To Know

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Shopify Collabs

Heard of Shopify Collabs? You might have. Or maybe you didn’t. Shopify doesn’t push it hard enough and not many people are talking about it but It’s time to embrace the power of influencers (of all types), content creators, Shopify Collabs, and others. What Is Shopify Collabs? Shopify Collabs — built right into your Shopify … Read more

Shopify Store Automation: One-Click Automations With Mechanic

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Shopify Store Automations

Heard of Mechanic for Shopify? It’s a super app for Shopify Store Automation and it’s astonishing just how some apps worthy of mention just slip by sometimes. Mechanic by Lightward is a smart and super app, used for development and eCommerce workflow automation platform for Shopify. Shopify merchants, developers, partners, and agencies of all sizes … Read more

MailerLite and Shopify: 6 Features You Can’t Get Enough Of

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MailerLite and Shopify

MailLite and Shopify — when they work together — is sheer bliss for your eCommerce business. Regardless of what you sell, you’ll need a robust email marketing solution to ensure that you work with captive audiences, build a pipeline, use smart automation for eCommerce, and more. Use Shopify and MailerLite to: There’s a lot you … Read more

Increase eCommerce Conversions: Helpful Tips (2023)

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Increase eCommerce Conversions

To Increase website conversions should be a primary goal for eCommerce merchants. That goal, however, isn’t as easy as pushing a coin into a slot machine. The way it goes is this: You’d have to get hundreds of different things right just for a seat at the table of “possible, potential winners”. That’s it; that’s … Read more

ECommerce Subscription Examples: 15+ Brands [6 Categories]

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eCommerce Subscription Examples

Looking for eCommerce subscription examples? Do you want to see how some brands use the enormous power of eCommerce subscriptions to keep their customers paying for much longer? eCommerce subscription business models are a revolution — not so much in the idea or concept (that’s been around for ages. You’ve been subscribing to Netflix for … Read more

Customizing Shopify Themes: Quick 3-Point Primer

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Customizing Shopify Themes

If you are itching for the almost universal need to “Fix it while it’s still not broken”, welcome to the club. It’s an itch that just doesn’t go away. Thousands of brands and businesses, bloggers and content creators spend more time tweaking, breaking, changing, building, designing, and “perfecting this thing or that”. Design has a … Read more