12 Shopify Checkout Best Practices: Give It Love!

Shopify Checkout Best Practices

No matter how many Shopify eCommerce checkout best practices I write about, it’s never going to be enough.  Because eCommerce stores don’t do enough. It’s sad. It’s true. Thanks to Shopify, these Shopify checkout best practices don’t even need you to benchpress or lift boulders. If you use Shopify, all you have to do is … Read more

How To Use Google Bard for eCommerce Marketing

How to use Google Bard for eCommerce Marketing

Google Bard for eCommerce marketing? Why not? While there’s Chat GPT, it’s use is limited (for free users) and is a paid product if you’d like to use it well enough. Now, don’t roll your eyes. I know that this is one of the many “How to Use Google Bard” posts that you’ll end up … Read more

Facebook Ads For Shopify Stores: How to Sell Smarter, Forever

Did you just set up a Shopify Store? Want to Run Facebook Ads For Shopify Stores? Are you staring at a big round “zero” on your Shopify’s Sales Dashboard? It could be depressing, to say the least. But that’s where everyone starts. You could do all the tootsie stuff like writing blogs, getting on social … Read more

Top Shopify Apps For Shopping Cart Abandonment

Top Shopify Cart Abandonment Apps

Imagine this: you spend hours putting your blog posts together, sharing your posts on social media day after day, or maybe you spend on Facebook ads and Google ads. Regardless of what you do to get potential customers to your website, you are already trudging along uphill with the monster reality of shopping cart abandonment. … Read more

9 SMS Marketing Apps for Shopify: Text Is King

SMS Marketing Apps Shopify

SMS marketing for Shopify stores (or eCommerce and businesses in general) is the low hanging fruit everyone ignores. Did you know that Americans check their incoming SMS messages around 47 times per day? The age group between 18-24 checks their phones for messages at least 86 times per day. There are a lot more interesting … Read more

Shopify Store Automation: One-Click Automations With Mechanic

Shopify Store Automations

Heard of Mechanic for Shopify? It’s a super app for Shopify Store Automation and it’s astonishing just how some apps worthy of mention just slip by sometimes. Mechanic by Lightward is a smart and super app, used for development and eCommerce workflow automation platform for Shopify. Shopify merchants, developers, partners, and agencies of all sizes … Read more

MailerLite and Shopify: 6 Features You Can’t Get Enough Of

MailerLite and Shopify

MailLite and Shopify — when they work together — is sheer bliss for your eCommerce business. Regardless of what you sell, you’ll need a robust email marketing solution to ensure that you work with captive audiences, build a pipeline, use smart automation for eCommerce, and more. Use Shopify and MailerLite to: There’s a lot you … Read more

Increase eCommerce Conversions: Helpful Tips (2023)

Increase eCommerce Conversions

To Increase website conversions should be a primary goal for eCommerce merchants. That goal, however, isn’t as easy as pushing a coin into a slot machine. The way it goes is this: You’d have to get hundreds of different things right just for a seat at the table of “possible, potential winners”. That’s it; that’s … Read more

Customizing Shopify Themes: Quick 3-Point Primer

Customizing Shopify Themes

If you are itching for the almost universal need to “Fix it while it’s still not broken”, welcome to the club. It’s an itch that just doesn’t go away. Thousands of brands and businesses, bloggers and content creators spend more time tweaking, breaking, changing, building, designing, and “perfecting this thing or that”. Design has a … Read more

Social Commerce Examples: Social Meets Da Dollar

Social Commerce Examples

Why Social Commerce examples? Why Bother? What’s that got to do with making the money and teetering your way to the bank (laughing?) Everything, if you ask me. Social commerce sales roll into an avalanche of profits when you start thinking about how human-centric your business is. Most businesses aren’t. For several brands and businesses, … Read more