Pre-launch eCommerce Marketing strategies allow you to hit the ground running, gear up for a firm path to revenue, create buzz, and build hype. Pre-launch strategies for eCommerce are what trailers are for Hollywood movies. eCommerce itself, meanwhile, is growing...
Shopify just rejigged its already incredible checkout. The new Shopify One Page Checkout is now more stable, faster, intuitive, and it’s all on “one page”. See what’s new with the world’s best checkout now. Much like the Shop Pay, One...
Customer retention strategies, if you ask me, are more important than all of the collective hustle it takes to get new customers. Think about it. People don’t buy the very first time they see your brand and know about your business. [If they do it, it’s...
Here’s the thing with eCommerce SEO approaches (and SEO in general) — everything you read (or watch or listen to) online is written by marketers for marketers — It’s a half-hearted attempt for eCommerce brands, small business owners, content...
If you aren’t using automated eCommerce email marketing workflows, it’s a superpower you aren’t using. You could practically switch off all of your marketing campaigns, marketing dollar spends, and all the effort you take to promote Shopify stores and just focus...
Without doing eCommerce Store marketing, you’ll only hear crickets and the sound of your head buzzing. It’s not enough to get a great idea, a minimum viable product, or setting up a great foundation for an eCommerce store; you have to do much more. One of...