by Ashwin Satyanarayana | Oct 30, 2017 | Wordpress
If you are looking for the best WordPress themes, it’d be a miserable search. Almost every WordPress theme looks good. How do you decide (from a marketing standpoint? I’ll make it easier for you. The starting point (after validating ideas and thinking all...
by Ashwin Satyanarayana | Oct 27, 2017 | Marketing
Selling to cold audiences won’t work; sell to a warm audience. Warm audiences are those who are aware of your brand — they’ve seen you somewhere (from an ad to a Tweet on Twitter). Leads and sales aren’t always the only objectives when you try to use...
by Ashwin Satyanarayana | Oct 25, 2017 | Facebook Advertising
Do you run Facebook ads? It’s tricky. Have you been sitting at your desk wondering if Facebook ads are the best thing that could happen to your business? Or maybe you are still contemplating a fit? You can read all about funnels, the right way to run Facebook...
by Ashwin Satyanarayana | Oct 20, 2017 | Email Marketing, Business
The reason why you want to spend time building sales funnels is because you need to guide your visitors towards the steps you want them to take. You won’t last a day trying to manage your digital marketing efforts — organic or paid — without the help of...
by Ashwin Satyanarayana | Oct 13, 2017 | Marketing Automation
Most myths are useless. Some of them hurt. Marketing automation myths are no different. A Salesforce State of Marketing report pegs that over 67% of marketing leaders currently use a marketing automation platform (thank you Jordie Van Rijn of Email Monday for that)....