by Ashwin Satyanarayana | Jul 26, 2017 | Digital Marketing, Email Marketing
Exactly 1 out of 143 clients in the last 3 years have bothered with email marketing A/B testing. It’s not surprising since many clients don’t even have “absolutely anything to do” with email marketing itself. I mean, who the heck bothers with the old and boring email...
by Ashwin Satyanarayana | Jul 24, 2017 | Digital Marketing
Disclaimer: This digital marketing sample plan is generic. Every business — depending on different circumstances — can approach this differently. Also, this is purely an organic marketing plan sample. Things are slightly different for paid advertising...
by Ashwin Satyanarayana | Jul 21, 2017 | Digital Marketing
Digital Marketing strategy isn’t easy to implement, but it’s not hard either. The mechanics of online marketing remain more or less the same. There are only so many channels you’ll work with and it doesn’t get fancy anywhere. The only variables are aspects that you’ll...
by Ashwin Satyanarayana | Jul 19, 2017 | Uncategorized, Landing Pages
Let me the clarify at the outset: Best landing page design for me is something that brings in results. Anything more is welcome, but nothing less. Looks don’t matter. I don’t care about anything else except for the singular reason the landing page is being...
by Ashwin Satyanarayana | Jul 17, 2017 | Apps
Quick question: Do you use Dropbox? What do you think is the secret behind the success of the behemoth? Any guesses? The answer: Referral programs. Dropbox now claims a $1B revenue run rate and is cash flow positive. Dropbox’s affiliate program – which is a very...