Without some critical online course platform features, selling digital products is almost impossible. Or a nightmare. Or the horror story you didn’t watch yet. Some features aren’t just features; they are crucial as “motor skills” without which we humans can’t live or function normally — from both a technical and marketing perspective. Then, there’s a … Read more
To Simplify digital strategy is to simplify your entire business. It is what it is. Digital strategy businesses effectively navigate the digital landscape and achieve your goals. To simplify your digital strategy, start by defining your goals and target audience. This will provide you with a clear direction and help you tailor your strategy to … Read more
Retargeting is a powerful way to engage potential customers and encourage them to take action. See some of the best Shopify retargeting Apps to help take your eCommerce business to the next level 👇 Retargeting marketing campaigns use the power of advertising that follows your potential customers around the internet, reminding them about your brand … Read more
Looking for the Top Wordpress Themes? Here’s a List of the Top Wordpress themes, from my 12 years of looking for them.
As a small business, your marketing budget is probably very limited, and that’s why social media is а must. Social media is a great way to discover new fans or potential customers, it’s also very good for communicating with existing potential users. By not being on social media, you’d be losing out on a lot … Read more
Among several hundred things you’d do to help boost eCommerce conversions, using the best Shopify apps for Upselling at checkout is truly a low-hanging fruit to boost eCommerce conversions. I mention upsells and cross-selling in my list of 12 Shopify checkout best practices. Elise Dopson of Shopify also includes upsells and cross-sells in her massive … Read more
Are you sold on the benefits of blogging for your business? That’s a good start. Along with the right business blogging tools, blogging itself lies at the foundation of inbound marketing. With business blogging, you get relevant traffic, you have a chance to make an impact, you open windows to help existing (and potential) customers … Read more
Here’s the thing with eCommerce SEO approaches (and SEO in general) — everything you read (or watch or listen to) online is written by marketers for marketers — It’s a half-hearted attempt for eCommerce brands, small business owners, content creators, and bloggers. Why half-hearted? These eCommerce SEO approaches — propagated as absolute truth — isn’t … Read more
If you aren’t using automated eCommerce email marketing workflows, it’s a superpower you aren’t using. You could practically switch off all of your marketing campaigns, marketing dollar spends, and all the effort you take to promote Shopify stores and just focus on automated eCommerce email marketing workflows for all I care. Why, you ask? No, … Read more
Without doing eCommerce Store marketing, you’ll only hear crickets and the sound of your head buzzing. It’s not enough to get a great idea, a minimum viable product, or setting up a great foundation for an eCommerce store; you have to do much more. One of those things that several entrepreneurs who start with eCommerce … Read more