Negative Reviews on Google My Business can be a bad thing for any self-respecting business. As if running a business wasn’t bad enough, there’s a little bit of management involved to ensure that your presence on the web is not tarnished by a few negative reviews. Ashley is back this week on how to manage … Read more
So, with Unbounce Vs Convertri? Which one is better? Hard to tell. Easy enough if we dig deeper, eh? The battle is on with the landing page builders and we see new landing page builders enter the market (almost on a weekly basis, if not sooner). While Unbounce has been around for a while and … Read more
Ask every e-commerce store owner what their issue is, and they’d unanimously say, “… Want to Increase e-commerce sales”. Ashley Rosa — a freelance writer and blogger who’s passionate about technology, commerce, and business has a few tips for you on how to increase e-commerce sales by decluttering your e-commerce store. Take it away, Ashley … Read more
When you use SEMrush for Backlink audits, you are essentially doing a quick health check on the backlink profile of your website. Who’s linking to you? Are those links genuine and healthy or are you being bombarded with all sorts of shady links to your site? When you have too many shady links pointing to … Read more
As Tim Soulo of Ahrefs writes, Ranking #1 on Google is completely overrated. Maybe even SEO is overrated as a whole. I truly believe that the unimaginable energy, focus, resources, and money businesses seem to put into SEO is a little too much. Maybe it’s just me but all this effort to try to rank … Read more
Wondering why you’d ever want to consider affiliate marketing for businesses? There’s a US $6.82 billion dollar reason for your consideration. Just saying. Your results (with anything you do) are going to be predictable if and when you are running a regular business, doing the usual things, and going through the same motions like every … Read more
Before you get to understand anything about MonsterInsights — a powerful Google Analytics plugin for Woocommerce — you should take a few steps back. We’ve already established that if you have a website, it should be connected to Google Analytics. Running Google Ads? Then you’d better connect Google Ads to Google Analytics. But it’s truly … Read more
“I want a landing page with a buy now button” “Build a set of landing pages — one each for our products — so that we get sales” I see this day in and day out. I get requests like this every time I get to work with a client looking to run Facebook ads … Read more
If you just wrote up a headline and a bunch of text for your Google Ads, you might get impressions and clicks but that won’t do anything good for your business. Writing Google Ads in a way that works for your business is part-art, part-science, and a whole lot of strategy (not including the monstrosity … Read more
You are spending more time on mobile than you think you do (and more than ever). So are your potential customers. For that reason, you need to create fast mobile landing pages. Period. If your digital presence isn’t optimized for the web, you aren’t going to cut it. You’ll lose out to your competition. You’ll … Read more