by Ashwin Satyanarayana | Jan 12, 2018 | Ecommerce
Recently, I noticed a few blog posts that compare Shopify Vs Wix or whatever. TL;DR — it’s not a comparison. Don’t mix these two up. That’s not how you look at it. This isn’t to say Wix is terrible or that Shopify isn’t right for you. These are two...
by Ashwin Satyanarayana | Jan 10, 2018 | Digital Marketing
Your digital marketing efforts are never complete with your own marketing stack — a set of chosen digital marketing tools that you’d use regularly — to achieve results.Now that there are tons of marketing tools and because there’s stiff competition among...
by Ashwin Satyanarayana | Jan 8, 2018 | Business
Do the hustle: You’ll read this everywhere. You’ll listen & watch this everywhere. Is it the right thing to do? David Heinemeier Hansson is the co-author of Rework, creator of Ruby on Rails, Founder and CTO of Basecamp. Recently he wrote a compelling...
by Ashwin Satyanarayana | Jan 5, 2018 | Digital Marketing
Before you look out for digital marketing help (or any help whatsoever), make sure that you know exactly what you are looking for. You have no idea how many people are out there who have no idea what they need. If you don’t know what you need, how on earth will you...
by Ashwin Satyanarayana | Jan 1, 2018 | Hosting
Flywheel has been our preferred WordPress Managed Hosting solution for several years now. The one huge benefit we get right off the bat by choosing specialty WordPress hosting solutions such as Flywheel is that our involvement with anything to do with hosting,...
by Ashwin Satyanarayana | Dec 29, 2017 | Email Marketing
We officially use Drip and Mailchimp as our email marketing tools of choice. You can read up our Mailchimp vs Drip comparison to figure out which one of these works better for your business. If you are using Drip, however, here are a few tips for you: Steal from...
by Ashwin Satyanarayana | Dec 27, 2017 | Lead Generation
Blogging generates leads. Most people just don’t get it though. One of the most frequent questions ever asked, in all my 16 years of doing digital marketing is this: how long before blogging generates leads for your business? The answer (you won’t like it):...
by Ashwin Satyanarayana | Dec 22, 2017 | Digital Marketing
Let’s just say that the Call to action is the hero. It’s the final nudge, the much-needed push, the last mile goodness, and the final torchbearer that completes the work you’ve set out to do. There’s virtually no effort, campaign, and on-ongoing effort today that ever...
by Ashwin Satyanarayana | Dec 20, 2017 | Email Marketing, Marketing Automation
MailChimp can teach you a thing or two about business, branding, and marketing. Why not? It does well for itself. We could learn from it. If you could, you’d be able to pick lessons from absolutely anything in your life. Your own experiences, from others, from the...
by Ashwin Satyanarayana | Dec 18, 2017 | Digital Marketing
Marketing automation mistakes spoil all the fun. Imagine your business working by itself (almost)? Which business doesn’t want that? You started your business with the thought that you’ll make money, streamline your business operations, and bring in some sort of...