You know that landing pages are important. But these landing page design flaws could kill any chances you have. You’ve heard about landing pages and maybe you even use landing pages for absolutely every interaction where you expect a certain action to take place (like sign up for newsletter or sign up for whatever). The … Read more
Facebook is truly a behemoth. As such, it offers several creative types that you could use for advertising. Regardless of your business, Facebook advertising is an incredible fit to help you do branding, reach out to as many relevant people as possible, to generate leads, to help push sales, and more. There are many kinds of … Read more
If you are looking for ways to generate leads, it’s a good start. The good news is that you don’t always have to spend money on Facebook Ad campaigns, Quora Ads, LinkedIn Ads, and Google Ads campaigns or on any other medium. Plus, for all the effort you put into digital marketing, it’s sad to … Read more
Do you even have to ask this question: “Do FB Ads Work?”. Yes, because Facebook Advertising isn’t for every business. Let’s be upfront about it while you can think whatever you want about Facebook and it’s advertising platform. Straight off the bat, Facebook does not allow a few verticals or industries to advertise on it’s … Read more
There’s something about digital media that leads you to believe that you could take shortcuts, jump through the hoops, and change the dynamics of marketing and even interpret customer behavior differently. Writing crap and stuffing blog posts with keywords don’t work. Yet, the trend is still on. Social media has a “social” component to it, … Read more
Facebook business ads are your first line of defence, especially if you are looking for fast growth and business traction. Facebook is already a social behemoth with literally every person on the planet spending half a day on it. If your business isn’t making use of this powerful platform, it’s already losing out on opportunity. … Read more
FB ads are growing in popularity. It’s easy enough to think that Facebook is a behemoth, that over 2 billion + folks are on Facebook, and that you’d not need anything else if you could manage to make Facebook work for your business. If you thought that, you’d be right. But you’d be wrong to … Read more
When one awesome tool integrates directly with a phenomenal platform for advertising, what do you get? When you get to create Facebook ads in Mailchimp, you get awesomeness, that’s what. MailChimp recently introduced a slew of new features such as fresh new pop-up options along with the ability to create Facebook ads from within MailChimp’s … Read more
Budgets aren’t infinite. It only helps if you follow a few Facebook ad budgeting tips. Why, you ask? Here’s one of the most frequently asked questions, in multiple variations: “How much do I spend on my Facebook Campaigns? ” “What should be my budget for Facebook campaigns?” “What kind of budget do I allocate for … Read more
Learning how to build email lists is the single best thing you’ll do for your business. I know you’d have read about it countless times, but that’s because it really is the underrated digital marketing channel out there. I wrote about why you should drop everything you are doing and why you should build a … Read more