by Ashwin Satyanarayana | Jul 24, 2017 | Digital Marketing
Disclaimer: This digital marketing sample plan is generic. Every business — depending on different circumstances — can approach this differently. Also, this is purely an organic marketing plan sample. Things are slightly different for paid advertising...
by Ashwin Satyanarayana | Jul 21, 2017 | Digital Marketing
Digital Marketing strategy isn’t easy to implement, but it’s not hard either. The mechanics of online marketing remain more or less the same. There are only so many channels you’ll work with and it doesn’t get fancy anywhere. The only variables are aspects that you’ll...
by Ashwin Satyanarayana | Jul 19, 2017 | Uncategorized, Landing Pages
Let me the clarify at the outset: Best landing page design for me is something that brings in results. Anything more is welcome, but nothing less. Looks don’t matter. I don’t care about anything else except for the singular reason the landing page is being...
by Ashwin Satyanarayana | Jul 17, 2017 | Apps
Quick question: Do you use Dropbox? What do you think is the secret behind the success of the behemoth? Any guesses? The answer: Referral programs. Dropbox now claims a $1B revenue run rate and is cash flow positive. Dropbox’s affiliate program – which is a very...
by Ashwin Satyanarayana | Jul 12, 2017 | Marketing Automation
Without a lead funnel (more popularly known as the sales funnel), your business is a dud. There’s nothing you’d accomplish without one. If you choose to ignore funnels, you might as well ignore any expectations you might have about making any sales, growing your email...
by Ashwin Satyanarayana | Jul 10, 2017 | Social Media
First things first: Social Marketing is not like marketing elsewhere. If you are on social media, treat it like your chance to build your network, make an impact, provide value at scale, and make new connections easily. Social media is not for you to sell anything....
by Ashwin Satyanarayana | Jul 7, 2017 | Content Marketing
Ever wondered if content Marketing really works? Did you think it’s a back-breaking, nausea-inducing, back-breaking, and thankless endeavor? Maybe. Maybe not. If it wasn’t important at all, Michael Brenner of ContentMarektingInstitute would not bother cooking up a...
by Ashwin Satyanarayana | Jul 5, 2017 | Landing Pages
You know what? If you are doing any Landing Page Design Mistakes, you are seriously embarrassing yourself. On top of that, you are losing out on opportunities while throwing marketing dollars down the drain. Landing pages are the single most important element in...
by Ashwin Satyanarayana | Jul 3, 2017 | Email Marketing
There’s a lot of bullshit marketing advice out there and I am worried that you are spending way too much time reading that same advice and wasting away even more time before you end up working every day in a way that makes a difference to your business. Forget...
by Ashwin Satyanarayana | Jun 28, 2017 | PPC, Facebook Advertising
Why bother with “another” Facebook Advertising Guide? Because when we spend our own money to run our own campaigns, our insights and perspectives are pure gold. But wait. How big is Facebook advertising, you ask? According to Craig Smith of Expanded...
