Wondering how to use Google Optimize? You are at the right place. The one thing that digital marketing allows you to do that traditional advertising cannot is the ability to test out every single pixel on a web page to try to make these web pages work to the maximum benefit. You have limited resources … Read more
I couldn’t help but read all about Oliver’s journey – all the way from letting go of clients, to focus on a single-minded (or monomaniacal?) pursuit to let go all distractions, and focus on a few effective ways to do digital marketing to help promote his membership site (among others). He calls the rest of … Read more
So, you know that social media is big. You use social media. You are probably active. You took the pain of setting up your social media accounts for yourself (personal branding?) and for your business. Now, you strive to keep your social media accounts active. You go all out to make sure that you are … Read more
If your business has a Facebook Business Mange (which you mostly should) and if you have anything to do with Facebook Advertising for your business, you should use your Facebook Business Manager. It’s built for businesses so why won’t you? Let’s address the “Why” first: Facebook launched “Business Manager” to separate your personal Facebook account from … Read more
96% of prospective clients I talk to obviously wants to do digital marketing. There’s curiosity, interest, enthusiasm, wonder, and a sense of fear. Most clients mean well for themselves and for their businesses. Some of them understand the power of content marketing. Since some clients are already used to traditional paid advertising on newspapers and … Read more
This Adroll review is continuously updated as Adroll launches (or removes) features and capabilities as a platform. As a marketer or as an entrepreneur, what you need today is full-funnel optimization. Your sales funnel will never be complete without retargeting. Before that, there’s the work of setting up the funnel first. Broadly, there are four … Read more
Note: I am not an affiliate for Clickfunnels but I use Clickfunnels for clients sometimes. This Clickfunnel review is based on my experience. I mainly use Unbounce, Instapage, and Leadpages for myself and for clients. Use this Clickfunnels review to get to the reality. Is it good? Hyped? How much does clickfunnels cost? Then, some … Read more
Looking for some Unbounce tips? You are where you should be. Landing pages are an absolute must if you are trying to send people to a page where you want them to take some kind of an action. With the exception of people landing on your website or web pages directly (which is possible through … Read more
I am sure you are done reading all that you had to read on how to grow your business by now. All that reading isn’t going to help if you don’t do anything about it. It’s time to wear your socks, grab your gear, and take some kickass action. I am going to do it … Read more
Let’s admit it. Most small businesses have websites that have grown slow, fat, and with a serious case of code bloat. You think not? According to Andy Favell of Clickz, the size of webpages sent to mobile phones quadrupled in the last 5 years. Out of the entire load, images account for 68% of the … Read more