This MailerLite review will be continuously updated, refreshed, and managed. That’s how it should be, right? Email marketing platforms are plenty. To thrive with an email marketing platform, however, there are 101 different aspects to consider (given the type of business you run, how you run email marketing campaigns, and more). Most email marketing platforms … Read more
Use these tools to generate leads for your business, targeting all those visitors who come visiting your website on a daily basis. It’s an opportunity you don’t use much. The trouble with some lead generation tools is that they’ll probably slow your website down. For WordPress websites, for instance, adding another plugin is a huge … Read more
Thanks to some fantastic WordPress Website Builders, website development or design (unless you are creating something that’s like Facebook) for most businesses shouldn’t take more than a day. In fact, from a marketing standpoint, any small business website that takes more than a day to create is an opportunity cost. If you take 4 weeks, … Read more
Learning how to write eCommerce product descriptions helps you drive up sales, inch closer towards desired customer lifetime value (CLV), boost average Order Value (AOL), lowers the incidence of returns, increases sales, and puts cash in your pocket. It sounds simple enough (and it partly is). Other part? You complicate it. Like, you complicate everything … Read more
The folks at Visme are on steroids, I think. Visme has several new features planned. Visme is already a well-equipped graphics design and content marketing asset creation tool that gives your business super powers. Earlier, Visme announced a new way to create and use forms. The kind of forms that aren’t boring but those that … Read more
If you ever found yourself asking “What is Geolocation used for?”, forget the hype. Here are the basics: you don’t want to show the same content to every visitor, regardless of where they come from. There’s a little thing for personalization and it’s important that visitors don’t feel alienated from your brand just because the … Read more
By the time you read this, there are more email marketing platforms than you know what to do with. Making decisions to use the right email marketing platform could be a harrowing task (for lack of a stronger phrase). Email marketing platforms come in all sorts of sizes and types. Mostly, several email marketing platforms … Read more
Shopify themes are not like WordPress themes. Not exactly. That’s where EComposer app for Shopify helps you. See how. Shopify themes are built using “liquid” — which isn’t something a busy, regular, stressed-out eCommerce brand owner should be worried about (or forced to tweak or scratch heads). Your eCommerce business won’t grow if you have … Read more
AI is confusing. AI is breaking things apart (or is it fixing what’s broken?). AI for marketers as well as businesses is brining about forced change that requires all of us to take a few steps back and think about how to grapple with the sweeping change it’s going to bring. Because change AI will … Read more
Learn how to authenticate domains on Mailerlite so you don’t get knocked out, land in the spam folder, or make a bad impression. I know that because I did that mistake once. And Twice. Note: This tutorial is specific to mailerlite. Please do note that every respectable email marketing tool such as Moosend, Mailchimp, Convertkit, … Read more