by Ashwin Satyanarayana | Dec 26, 2018 | PPC, Facebook Advertising
Are Facebook Ads expensive? Maybe, maybe not. Are you worried about your rising average Facebook Ads Cost? Do you still think you can generate positive ROI (Return on Investment) or ROAS, given the unstoppable rise in Facebook Advertising costs (and also on...
by Ashwin Satyanarayana | Dec 21, 2018 | Ecommerce
If you are wondering whether or not your e-commerce paid campaigns should have landing pages or not, you are wasting time. Every hour you waste is a clutch of new leads or sales you don’t get. TL; DR: Landing pages provide focus. They help remove clutter, eliminate...
by Ashwin Satyanarayana | Dec 19, 2018 | Digital Marketing
You know who Frank Kern is? You might or might not have heard about him. The trouble with digital marketing is that absolutely everyone you talk to is an expert at it. It’s alright if they don’t have a blog, they never added a line of code to their website, or that...
by Ashwin Satyanarayana | Dec 17, 2018 | Email Marketing
You do know how irritating it can be when you already purchased something online and you continue to get emails to buy, upgrade, or to subscribe? When businesses do this, it shows that they don’t care. They don’t respect you enough. That they didn’t...
by Ashwin Satyanarayana | Dec 10, 2018 | Ecommerce
You have an e-commerce store. Congratulations. But your eCommerce store marketing is all wrong. I bet you are also thinking of ways to promote or advertise your store but you are wondering how to go about it. Do a search and you’ll get all sorts of suggestions. That’s...
by Ashwin Satyanarayana | Dec 3, 2018 | Landing Pages
Creating sales funnels should be the first thing you should do to make your digital presence count. Without sales funnels, you don’t have a chance to make it with your digital marketing. Agreed that there are better ways to bring in sales — and sometimes...
by Ashwin Satyanarayana | Nov 30, 2018 | Lead Generation
Did you know that Facebook Messenger alone as over 1.3+ billion active users (all by itself, it’s almost like another social media network within Facebook)? Facebook messenger is bigger than Snapchat, Twitter, and Instagram combined. According to Ben Parr of Inc, your...
by Ashwin Satyanarayana | Nov 28, 2018 | Call Tracking
Got a website with a number on the top? Without Phone Call Tracking, you are leaving money on the table. Are you running Facebook Ads with phone numbers on them or Google Ads with call extensions? Do you display numbers on your landing pages you create with Unbounce...
by Ashwin Satyanarayana | Oct 31, 2018 | PPC, Facebook Advertising
Did you know that Facebook Lead Ads can help you get at least 5X more leads at about 85% drop in Cost Per Acquisition (CPA)? But you wouldn’t be able to make any good use of this if you According to Adespresso, Lead Generation ads can be a lead generation...
by Ashwin Satyanarayana | Oct 26, 2018 | Landing Pages
The reason why this Unbounce Vs Instapage comparison exists is that you can’t choose both platforms. You’d have to make do with one. For that reason alone, you owe it yourself to read this now. The Unbounce Vs Instapage battle is necessary since both are...