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Welcome to the mad world of social media networking. Here, companies believe that the the best way to survive is to implement quirky marketing tactics. Often, the focus is on quantitative aspects of marketing, ignoring the qualitative aspects. There could be mad rush for implementing innovative online marketing strategies, but reports have revealed that only companies that have connected with its…
Over the last some years, marketing has shifted from direct to a more subtle approach. The influence of Internet over our lives is the major factor that has contributed to this shift. Unlike face-to-face marketing, where you could directly approach a potential customer and rattle off your product descriptions, things are not so straightforward in the online world.
Here, you have to entertain…
Work. Efficiency. Getting things done – this was and will always be one of those things that will drive us all crazy. There’s always too much to do but barely anything gets a check on the “to do list”. Thankfully, there are plenty of tools that help you achieve all that and more. Here is a list of a few tools that we think every business owner should use:
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Death and taxes are two rather macabre certainties in this world. The third certainty, at least for the foreseeable future, is the growth of the smartphone. According to Google, searches made on mobile devices have grown by more than 400 percent since 2010, and it is estimated by 2015 there will be one mobile device for every person on earth.
As more and more consumers turn to their mob…
No one’s interested in you. Life on earth existed without your products and services. It’ll continue to exist without your offer.
Customers are like immovable objects in a vortex of information. If you want to move customers, stop the “information circus”.
Create something bold, compelling, and attractive.
That’s where the “creativity” in writing kicks in. Creativity leads…
You can’t escape from the reality of creating compelling content, working on your SEO, and doing a vast variety of “everything else you need to do” to promote your business online. The challenges remain: you’ll still need to create content, use SEO, spend on PPC, pull some inbound marketing tactics, and hustle more than ever. Yet, the Internet is an amazing medium and thanks to its…
Why mom? That’s except for dating advice, moms are usually right about most other things in life. Even if they might not know what Internet marketing is, they would have advocated these three rules. So, I take the liberty of mothering you today.
If you are an individual blogger, multi-author site blogger, a business owner, or even an enthusiastic web soul, I know you’d have spent a…
It’s been a while since I posted here. I am sure know how we happen to be worst content providers when we employ “yours truly” to develop content for myself, don’t you?
I must admit that I’ve been slacking, off late. I wasn’t able to do as much as I should and that kills me. I wish I could have been a super human with unlimited energy and capability to do more and I wish I could b…
I bid, apply, hustle, and market myself every single day. As a result, I win projects at an alarming rate. Of course, I don’t pick up every project that comes my way. Those that I start working on won’t last forever. Those that seem to last forever will go away one day. Meanwhile, many projects manage to crawl into in my “blue folder” of “things to do”. The dynamics of winning and…
In business for 8 years continuously and I’ll admit that everything I learnt was a combination of veiled-truths and “reading between the lines” along with my own experience. I’ve come a long way from “reading emails for cents” to running my own Internet consulting business and straddling the learning curve has been a humbling experience, to say the least. I don’t you to spend…
