by Ashwin Satyanarayana | Oct 6, 2023 | Ecommerce
Shopify just rejigged its already incredible checkout. The new Shopify One Page Checkout is now more stable, faster, intuitive, and it’s all on “one page”. See what’s new with the world’s best checkout now. Much like the Shop Pay, One...
by Ashwin Satyanarayana | Sep 27, 2023 | Ecommerce
Customer retention strategies, if you ask me, are more important than all of the collective hustle it takes to get new customers. Think about it. People don’t buy the very first time they see your brand and know about your business. [If they do it, it’s...
by Ashwin Satyanarayana | Sep 22, 2023 | Online Courses
Without some critical online course platform features, selling digital products is almost impossible. Or a nightmare. Or the horror story you didn’t watch yet. Some features aren’t just features; they are crucial as “motor skills” without which we humans...
by Ashwin Satyanarayana | Sep 18, 2023 | Digital Marketing
To Simplify digital strategy is to simplify your entire business. It is what it is. Digital strategy businesses effectively navigate the digital landscape and achieve your goals. To simplify your digital strategy, start by defining your goals and target audience. This...
by Ashwin Satyanarayana | Aug 30, 2023 | Wordpress
Looking for the best WordPress themes you could ever lay your hands on? This list is a result of over 12 years of looking for the best WordPress themes I could possibly find. No, I won’t bother with 22 or 32 top WordPress themes. Choosing from that big a list is...
by Ashwin Satyanarayana | Aug 28, 2023 | Social Media
As a small business, your marketing budget is probably very limited, and that’s why social media is а must. Social media is a great way to discover new fans or potential customers, it’s also very good for communicating with existing potential users. By not being on...
by Ashwin Satyanarayana | Aug 23, 2023 | Uncategorized
Among several hundred things you’d do to help boost eCommerce conversions, using the best Shopify apps for Upselling at checkout is truly a low-hanging fruit to boost eCommerce conversions. I mention upsells and cross-selling in my list of 12 Shopify checkout...
by Ashwin Satyanarayana | Aug 11, 2023 | Content Marketing
Are you sold on the benefits of blogging for your business? That’s a good start. Along with the right business blogging tools, blogging itself lies at the foundation of inbound marketing. With business blogging, you get relevant traffic, you have a chance to...
by Ashwin Satyanarayana | Aug 7, 2023 | Ecommerce
Here’s the thing with eCommerce SEO approaches (and SEO in general) — everything you read (or watch or listen to) online is written by marketers for marketers — It’s a half-hearted attempt for eCommerce brands, small business owners, content...
by Ashwin Satyanarayana | Aug 4, 2023 | Ecommerce, Email Marketing
If you aren’t using automated eCommerce email marketing workflows, it’s a superpower you aren’t using. You could practically switch off all of your marketing campaigns, marketing dollar spends, and all the effort you take to promote Shopify stores and just focus...