Marketing your eCommerce store is perhaps the most persistent, ongoing issue merchants have. Some free Shopify Marketing tools help ease the process and get to a default “Do it first, tweak it all later” mode. That’s a good thing for Shopify merchants since you don’t waste time on things you inadvertently waste time and resources … Read more
This MailerLite review will be continuously updated, refreshed, and managed. That’s how it should be, right? Email marketing platforms are plenty. To thrive with an email marketing platform, however, there are 101 different aspects to consider (given the type of business you run, how you run email marketing campaigns, and more). Most email marketing platforms … Read more
Learning how to write eCommerce product descriptions helps you drive up sales, inch closer towards desired customer lifetime value (CLV), boost average Order Value (AOL), lowers the incidence of returns, increases sales, and puts cash in your pocket. It sounds simple enough (and it partly is). Other part? You complicate it. Like, you complicate everything … Read more
The folks at Visme are on steroids, I think. Visme has several new features planned. Visme is already a well-equipped graphics design and content marketing asset creation tool that gives your business super powers. Earlier, Visme announced a new way to create and use forms. The kind of forms that aren’t boring but those that … Read more
If you ever found yourself asking “What is Geolocation used for?”, forget the hype. Here are the basics: you don’t want to show the same content to every visitor, regardless of where they come from. There’s a little thing for personalization and it’s important that visitors don’t feel alienated from your brand just because the … Read more
Learn how to authenticate domains on Mailerlite so you don’t get knocked out, land in the spam folder, or make a bad impression. I know that because I did that mistake once. And Twice. Note: This tutorial is specific to mailerlite. Please do note that every respectable email marketing tool such as Moosend, Mailchimp, Convertkit, … Read more
If you are the WordPress eCommerce type, here’s how to use Divi for eCommerce — the right way. Note: Whether you use Shopify, BigCommerce, WooCommerce, PrestaShop and any other platform for eCommerce, I highly recommend reducing the amount of time spent on “development and design” and focus on eCommerce marketing as soon as possible. All … Read more
This Visme review will be constantly updated because Visme relentlessly releases new features. See what Visme can do for your business Visme helps you create graphics (of many types) to help you. This Visme review is an earnest effort to try to help you understand it better. Visme is a business-focused graphic design and document … Read more
No matter how many Shopify eCommerce checkout best practices I write about, it’s never going to be enough. Because eCommerce stores don’t do enough. It’s sad. It’s true. Thanks to Shopify, these Shopify checkout best practices don’t even need you to benchpress or lift boulders. If you use Shopify, all you have to do is … Read more
Mailerlite has a lot going for it. I love it. I use it. If you sign up for anything(assuming any of my lead generation elements show up while you read this), you’ll obviously see Mailerlite in action. Recently, Mailerlite just refreshed its drag-and-drop editor along with mailerlite ai (which was already an intuitive and easy … Read more