Negative Reviews on Google My Business can be a bad thing for any self-respecting business. As if running a business wasn’t bad enough, there’s a little bit of management involved to ensure that your presence on the web is not tarnished by a few negative reviews. Ashley is back this week on how to manage … Read more
It’s the digital marketing roadblocks (the ones you created) that are the biggest problem you have today. After working with several clients from all over the world, I’ve only come to realize that almost every single client I worked with waste a humongous amount of time with tactics, strategies, lines of through, deeply entrenched opinions, … Read more
Note: This post on Artificial Intelligence for Marketing is a guest blog post by Michael. Michael Deane is the editor of Qeedle and has been working in digital marketing for over a decade – has managed teams large and small, and still sees every working day as another way to be creative and drive leads … Read more
Email marketing has an ROI of 4300% (now, it might be even more). Email marketing didn’t die. If you aren’t doing email marketing or if you are still focused on managing social media accounts or doing SEO like there’s no tomorrow, you are literally throwing money away. Email marketing is the single best thing you … Read more
You know who Frank Kern is? You might or might not have heard about him. The trouble with digital marketing is that absolutely everyone you talk to is an expert at it. It’s alright if they don’t have a blog, they never added a line of code to their website, or that they never spent … Read more
You do know how irritating it can be when you already purchased something online and you continue to get emails to buy, upgrade, or to subscribe? When businesses do this, it shows that they don’t care. They don’t respect you enough. That they didn’t bother to do certain simple things (such as using tags) or … Read more
There’s an app for that. Maybe. But chances are that you are buying too much stuff when it comes to marketing apps. If you are like me, I bet you’ve gone out of your way and invested in a boatload of marketing apps to maybe make it easier for yourself to do digital marketing. Or … Read more
For a long time now, I’ve been a believer in sending out plain text emails. Fancy HTML emails with images and other paraphernalia is not my thing. When I say Create Stunning Emails, my emphasis is both on design and results. HTML emails are like unnecessary fat — tempting, but totally avoidable. Also, most email … Read more
TL; DR Quick question: When it comes to email marketing, should you use Plain text Vs HTML emails? What should you use, and why? Answer: Mostly plain text. Sometimes HTML (always optional). I no longer have the time or the patience to convince clients when they come asking as to whether or not they should … Read more
Learning is winning. I was a believer, I am, and I will be. There’s nothing in the world that’s as sweet as learning something new. Learning empowers you. It makes you feel good. It’ll give you skills that others will want soon enough. It’s constant, continuous learning that makes you the fine, knowledgeable professional that … Read more