by Ashwin Satyanarayana | Nov 24, 2017 | Facebook Advertising
Do you even have to ask this question: “Do FB Ads Work?”. Yes, because Facebook Advertising isn’t for every business. Let’s be upfront about it while you can think whatever you want about Facebook and it’s advertising platform. Straight off the bat,...
by Ashwin Satyanarayana | Nov 22, 2017 | Digital Marketing
There’s something about digital media that leads you to believe that you could take shortcuts, jump through the hoops, and change the dynamics of marketing and even interpret customer behavior differently. Writing crap and stuffing blog posts with keywords don’t work....
by Ashwin Satyanarayana | Nov 20, 2017 | Facebook Advertising
Facebook business ads are your first line of defence, especially if you are looking for fast growth and business traction. Facebook is already a social behemoth with literally every person on the planet spending half a day on it. If your business isn’t making use of...
by Ashwin Satyanarayana | Nov 17, 2017 | Facebook Advertising
FB ads are growing in popularity. It’s easy enough to think that Facebook is a behemoth, that over 2 billion + folks are on Facebook, and that you’d not need anything else if you could manage to make Facebook work for your business. If you thought that, you’d be...
by Ashwin Satyanarayana | Nov 15, 2017 | Facebook Advertising, Marketing Automation
When one awesome tool integrates directly with a phenomenal platform for advertising, what do you get? When you get to create Facebook ads in Mailchimp, you get awesomeness, that’s what. MailChimp recently introduced a slew of new features such as fresh new pop-up...
by Ashwin Satyanarayana | Nov 13, 2017 | Facebook Advertising
Budgets aren’t infinite. It only helps if you follow a few Facebook ad budgeting tips. Why, you ask? Here’s one of the most frequently asked questions, in multiple variations: “How much do I spend on my Facebook Campaigns? ” “What should be my budget for...
by Ashwin Satyanarayana | Nov 10, 2017 | Email Marketing
Learning how to build email lists is the single best thing you’ll do for your business. I know you’d have read about it countless times, but that’s because it really is the underrated digital marketing channel out there. I wrote about why you should...
by Ashwin Satyanarayana | Nov 8, 2017 | Email Marketing
Build subscriber lists and you’ll make more money than you thought. Do you have a list of your customers? If I asked you right away, do you have ways to build subscriber lists? Despite the push, many businesses don’t do it. New. Shiny. Revolutionary. Fancy...
by Ashwin Satyanarayana | Nov 3, 2017 | Wordpress, Conversion Optimization
Follow a few WordPress conversion optimization tips and you’ll go a long way to get results from your site — instead of the site just sitting there. Setting up a website based on WordPress is easy. Making a website sweat it out for optimum conversions...
by Ashwin Satyanarayana | Nov 1, 2017 | PPC
Here’s the thing with paid advertising if you don’t get it right: It entails a relentless charge on your card, it’s a constant burden on your budget, it’s a colossal waste of time, effort, opportunity, and resources. While you have taken a step up from many...